Management Team

Tom Stevenson - President & CEO, Board Member

Tom Stevenson has over 25 years of marketing, strategy and start-up experience.  Stevenson led Worldwide eMarketing for Bacardi Global Brands and served as Director of Strategy at WashingtonPost/Newsweek Interactive.  He has also held senior marketing positions at two successful start-ups, Barfly Interactive Networks, which sold to TouchTunes, Inc. in 2009 and SmartyPig.com, a combination online savings bank and social media property.  Stevenson holds an MBA from Harvard Business School.

Jon Pelzer – Chief Product Officer and Vice-Chairman of the Board

Jon Pelzer has, for the past 30 years, been an entrepreneur and a pioneer of combining media, behavioral sciences and response metrics research to grow businesses.  Companies he has helped to grow include brands such as AT&T, Viacom, Comcast, Disney and General Motors.  His accomplishments range from the launch of high speed internet to the introduction of numerous technologies that are now common household products.  He has an in-depth knowledge of virtually all forms of media. His ground breaking audience centric methodology effectively transforms the way audiences can be defined and  reached across all media.

Alex Diaz-Asper - Chief Financial Officer

Alex Diaz-Asper has extensive experience in finance operations, mergers and acquisitions, venture capital and private equity with multinationals and start-up companies in a wide range of industries, from telecommunications to marketing services. Over his 17 years of experience in the U.S., Europe and Asia, Alex has been a venture capitalist, CFO, company founder and M&A advisor. Alex has held leadership positions at Dresdner Kleinwort Wasserstein, TARP Worldwide, Inc., Alfred Street Partners, MCI Communications, PSINet, among others. He has a BA in Quantitative Economics from Tufts University and an MBA with Honors from the University of Michigan.